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PAVIA DAY SPA INTRODUCES MEMBERSHIP PROGRAM Saratoga, CA - May 11, 2010 - Pavia Day Spa, an award-winning wellness spa in Saratoga, California, today announced a membership program that gives members 20% off all services, all the time. With the introduction of this program, the spa is heralding a drastic change from the way it has done business in the past. Over the past six years, Pavia has evolved from a day spa into a leading health and wellness spa. The membership system reflects this shift in focus and presents a bold new wellness business model. Pavia owner Maryling Yu said, “A wellness spa helps you optimize wellness and maintain health and sanity. You can only optimize wellness if you use spa services frequently, not once a month, or once every two months. Or, in these rough economic times, once a quarter or even once a year.” She is also fond of quoting Hippocrates, the father of modern medicine, who is alleged to have said: "A daily aromatic massage is the way to health." Given the complications of modern life, maybe "daily" is too ambitious. But Pavia believes that twice or even three times a month should be possible. The spa designed the membership program to make it more affordable to visit more often, thereby creating true wellness for their customers. Pavia is instituting two optional levels of membership: the Pavia “Health Nut” pays $20 per month to receive 20% off all treatments, all the time, while the Pavia “Health Advocate” pays $25 per month. In addition to all of the benefits of the Health Nut, the Health Advocate can pass on their membership discount to two other people per month, for one visit each. "Health Advocates," therefore, help make it affordable for those they love to maintain their health and sanity as well. To schedule an appointment over the phone, please call 408-741-1555. To schedule an appointment on-line, please visit here. |
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| 12840 Saratoga-Sunnyvale Road, Suite 300 Saratoga, CA 95070 (408) 741-1555 Fax: (408) 741-1816 | ||||
